Total Abandonment

Total Abandonment is a youth conference held in Atlanta, Georgia. Destiny World Outreach hired us to design and make this youth conference attractive to a broad audience. During a long brainstorming meeting, we got inspired by this picture below.

The act of taking of the old and becoming new. So we decided to modernize it. Usually people define us by the clothes we wear or our outer appearance. So that is the very thing that we want to break off our lives, the things that hold us back.

We took some shots and worked up a lot of photoshop and illustrator magic. We also did research and found a website where young people post their thoughts on life and things in general. We found some very sad comments and posts about how some youth really feel about life and purpose. We used these posts as part of the background, as part of the things that are being Totally Abandoned. Below is the poster that will be given out at the conference. The rest of the material will have the same look and feel.

Posted on Wed, April 2, 2008 by Ambert Rodriguez filed under

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6 comments (Add your own)

1. melissa wrote:: Awesome!! If you ever want help I will volunteer - love your guyz
Wed, April 2, 2008 @ 3:14 PM
2. Soraya wrote:: Ambert...this is great! Very modern and relevant to the generation we are trying to reach. From the guy to the words displayed in the background, I believe it is very eye-catching to a young person. Great Job!!
Wed, April 2, 2008 @ 5:12 PM
3. Jennifer wrote:: The "Miserable Life" comments in the background set it off. I like thengs...
Thu, April 3, 2008 @ 8:04 AM
4. john wrote:: Came here from the Church Marketing Lab. Wow cool execution. Way to come up with an idea and follow through! Peace =)
john
Fri, January 23, 2009 @ 10:18 AM
5. Ambert wrote:: Thank you John, this was a fun project.
Fri, January 23, 2009 @ 11:22 AM
6. Asics Schuhe wrote:: Asics Schuhe ist die beste Laufschuhe,Beste Verarbeitungen, hochwertige Materialen und ein unverwechselbares Design machen Asics Schuhe zum Liebhaber vieler Schuhfans, denn sie sind auch für den Alltag perfekt einsetzbar!sind ASICS Sportschuhe immer bis aufs letzte Detail durchdacht, hochfunktional und attraktiv. Egal ob Running-, Walking-, Indoor-, Tennis-, Fu?ball- oder Hockeyschuhe, bei ASICS findet jeder die passenden Schuhe für seine Sportart.
Thu, October 13, 2011 @ 2:09 AM

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